Virgin Experiences – Online experiences

Virgin Experience days is a well established in-person ticket activity provider. Online experiences were already part of the business’s offer, but the impact of Covid19 accelerated the expansion of this element. During 2020 there was a particular increase in virtual tours and destination audio tours. Initially many of these did not include live experiences but more typically a course based downloadable product or a physical ‘kit’ and instructions either on-line in the form of text / pre-recorded video to complete the activity. During 2020 a small number of the normally ‘in person’ craft and making activities moved to Zoom and kits posted to the individual’s home.