The Edinburgh Book Festival – Online festival
In response to the Covid pandemic, the Edinburgh Book Festival created a fully digital event in August 2020. The on-line festival offered 147 live and pre-recorded events which included, book readings, real-time chatrooms, live author Q&As, virtual book signings & on-line selfies. Audience members able to ‘que’ in a virtual waiting room. Online forums allowed authors to interact with their audience. The Charity expects to continue a hybrid in-person and digital festival for future years.
-
Links
"https://www.edbookfest.co.uk https://www.theguardian.com/books/2020/jul/31/edinburgh-book-festival-brings-online-signings-adapts-coronavirus-pandemic" -
Organisation
The Edinburgh Book Festival -
Nature of Content
Poetry, Literature, Spoken word, Festival -
Distribution Mechanism
Custom website, Video conferencing software -
Monetisation Strategy
Free, On-line gift shop -
Geographic Area
Edinburgh, Scotland. Access - worldwide.